
Max Hawker serves as Chief Strategy Officer of TSH Consulting, helping define the firm’s long-term direction and turn growth opportunities into practical initiatives. His work spans strategic planning, market analysis, business development, service innovation, and the use of technology to improve how TSH delivers value to students, organizations, and university partners.
At TSH, Max has contributed to a long-range “Vision 2030” framework, competitive research, proposal development, digital student resources, and process automation. He has also applied Python-based automation to improve internal academic-recommendation workflows, reducing manual work and helping the firm deliver more timely information. His approach combines structured analysis with a clear focus on sustainable growth and client impact.
Max is a senior Chemical Engineering student at The University of Alabama with a 4.0 GPA and experience in the University’s STEM Path to the MBA program. His leadership includes serving as Vice President of Recruitment for the University of Alabama Interfraternity Council and co-founding Tide & Tables, a student-led organization that grew to more than 70 members. This blend of engineering discipline, entrepreneurial initiative, and organizational leadership allows Max to approach strategy with both creativity and measurable execution.
Focus areas
- Long-range organizational strategy
- Market analysis and business development
- Process automation and service innovation
- Strategic growth planning
- Data-informed decision-making