Alex Holsclaw serves as Chief Technology Officer of TSH Consulting, leading the firm’s use of technology to improve client access, internal coordination, and service delivery. He focuses on building practical digital systems that make TSH resources easier to manage, easier to find, and easier for students and organizational leaders to use.
Alex brings hands-on experience in artificial intelligence, web development, digital marketing, booking systems, and business automation. He is also the founder of Holsclaw Studios LLC, an AI and digital consulting company that helps organizations modernize customer communication and operational workflows through websites, AI reception tools, scheduling platforms, and automated systems. This entrepreneurial background gives him a practical understanding of how technology must support real users and measurable business needs.
At The University of Alabama, Alex studies business management and economics in an honors-focused academic environment. His leadership experience includes work with the Student Government Association, the Interfraternity Council, the Culverhouse Business Honors Program, and Delta Tau Delta. At TSH, he combines technical execution with business judgment to guide the firm’s digital infrastructure and create technology that strengthens—not replaces—the personal support at the center of the TSH model.
Focus areas
- Technology strategy and digital infrastructure
- Artificial intelligence and automation
- Web platforms and client-facing systems
- Workflow and scheduling technology
- Digital accessibility and user experience